Nuart Festival, visual identity, 2017

Set against the backdrop of Stavanger – a small town on the west coast of Norway – Nuart Festival is considered one of the world’s leading Street Art festival, and the world’s first of its kind too, comprising indoor and outdoor exhibitions, debates, and a critical symposium. Since 2013, Studio Bergini has been responsible for Nuart’s visual identity, designing all the related collateral, and evolving it each year to reflect the festival’s changing focus.

The 2017 identity built on the themes from 2016, with the continued focus on Play. The identity got a face lift, with more aggressive forms and a new colour palette, and we introduced Spartan Classified as the identity typeface for it’s wonky and asymmetrical forms.

The image featured across the 2017 identity is a mural by Spanish artist Ampparito, titled “I Accept the Terms & Conditions”. The mural – depicting a fishing hook – was chosen for its reference in this context to Stavanger as an old fishing town, while similtaneously commenting on the city's current ambition to rebrand itself as a "Smart City".

2017 also brought along the first issue of the Nuart Journal, which doubled as the festival programme, containing critical essays by leading academics, artists, and curators in the field.   [ Nuart Journal ]

Nuart Festival, visual identity, 2017

Set against the backdrop of Stavanger – a small town on the west coast of Norway – Nuart Festival is considered one of the world’s leading Street Art festival, and the world’s first of its kind too, comprising indoor and outdoor exhibitions, debates, and a critical symposium. Since 2013, Studio Bergini has been responsible for Nuart’s visual identity, designing all the related collateral, and evolving it each year to reflect the festival’s changing focus.

The 2017 identity built on the themes from 2016, with the continued focus on Play. The identity got a face lift, with more aggressive forms and a new colour palette, and we introduced Spartan Classified as the identity typeface for it’s wonky and asymmetrical forms.

The image featured across the 2017 identity is a mural by Spanish artist Ampparito, titled “I Accept the Terms & Conditions”. The mural – depicting a fishing hook – was chosen for its reference in this context to Stavanger as an old fishing town, while similtaneously commenting on the city's current ambition to rebrand itself as a "Smart City".

2017 also brought along the first issue of the Nuart Journal, which doubled as the festival programme, containing critical essays by leading academics, artists, and curators in the field.   [ Nuart Journal ]